Affiliate Sales Conversion tracking Pointers

Normal 0 false false false MicrosoftInternetExplorer4 Normal 0 false false false MicrosoftInternetExplorer4

Affiliate conversions are very useful for your affiliate business. It is true that you get a monthly sale total from your sponsor and their tracking system will tell you exactly how many clicks came through to their site from your advertising, but this is fairly general. To really improve your sales you will need to know how each of your keywords is performing. You will need to know not only the number of clicks that a keyword has generated but how many sales conversions occurred.

Tips for affiliate conversion tracking

Choose your programs: Find out which programs allow conversion tracking and join them. Commission Junction and Google Adwords are 2 that gives you the chance to do this. Click bank also has a simple way to do this by simply adding a TID (tracking identification) at the end of your Clickbank HOP ID.

Keep an eye on your campaigns: Check your keywords and their click through on a daily basis. It is integral for the success of your PPC advertising to keep a close watch on your campaigns. The greatest mistake that anyone can do is to neglect PPC advertising campaigns. Money can add up quickly and push you over your budgeting limits.

Check your sales conversions: Not only do you need to watch the traffic and money being spent on your campaigns; you need to check the sales conversions. In depth ananalysis is necessary for each and every keyword. It is wise to understand which keywords are profitable and pulling sales. In this way you will not waste money on random traffic that has no real sales production.

Use landing pages to track click through and sales conversions: You can make these pages link to your ads and keywords. If you have a lot of keywords this can be a little difficult and time consuming. You can begin with your most expensive keywords so that you can have an idea of how each one is performing and adjust bids and positions accordingly.

Use affiliate software to track keyword activity and sales conversions: A quicker way is to use affiliate software to check conversions. This will accelerate your process, so you will not have to make so many landing pages.

As always don’t forget to record in detail all your findings. This will be a useful record and will allow you to make decisions about bidding and keywords.